Vascepa is a prescription medication used to reduce the risk of heart attacks in adults with cardiovascular disease. ANTIBODY was chosen to launch this brand in Canada, utilizing the existing American brand profile. We created a variety of digital and print tools to communicate Vascepa's key selling messages alongside enticing visuals. During this process, I had the incredible opportunity to art direct a product photography shoot. With the final application in mind, the team and I were able to create clean yet artful product images.
Client: HLS Therapeutics/ Role: Art Director & Graphic Designer/