Ontario has defined “Quality Standards” to assist healthcare professionals in treating patients with a wide variety of mental illnesses and disorders. LinkMentalHealth in collaboration with iMD were able to consolidate, simplify and bring these statements to life.Alongside a team of very talented medical copywriters, I was able to create infographics and visually intriguing pages from what was once an intimidating wall of text. Thanks to iMD, these statements are now available to thousands of healthcare professionals across Ontario.
Client: LinkMentalHealth/ Role: Art Director, Graphic Designer/
The original Health Canada quality statements were extremely thorough, however they were also not engaging, overwhelming and largely inaccessible to patients.